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Social Media
The lesson isn't about the platform. It's about how people consume information today.
Marketing
+5
A broadcast feed has nothing to spend when something goes wrong. Build the relationship before you need it.
+3
Don’t overspend just because you always have.
Review the tape, fix the breakdowns, and adjust the playbook.
+4
Don’t just wait for the spotlight, keep the stage lit year-round.
The storytelling and marketing masterclass hiding in plain sight.
Most cities lose it when leadership shifts—here’s how not to.
+2
Your story’s out there. Time to take the mic.
It’s not your campaign budget—it’s your willingness to be real.
+1